Lesson 1: What is KidPass?

KidPass offers an end-to-end platform for teachers to build, promote, and deliver online classes. We help you with your online presence, marketing, and logistics—so that you can focus on providing amazing activities. Our platform includes the following features:

KidPass can host many types of partners—two popular categories include independent teachers looking to create their own curriculum or existing businesses looking to put their activities in front of a new audience.

Lesson 2: What can I offer?

As a KidPass partner, you get to decide what classes, activities, or events you want to offer. If you are a pre-established business, we are fully equipped to make your existing activities bookable on our site. If you are an independent teacher, we encourage you to teach classes on topics that you are both passionate about and are experienced with, as well as teaching age groups of students that you have taught before.

KidPass allows teachers and businesses to offer a wide range of activity options, including:

Lesson 3: Activity Format & Title

At KidPass, we do not provide the curriculum or materials for activities. You may offer your existing programming or opt to create classes and curriculums that you are passionate about!

• To get a sense of what's already on KidPass, we recommend that you first start by browsing activities on KidPass.com to see which subjects, prices, age groups, and schedules are popular.
• If you're creating your own classes: popular activities on KidPass are often high-interest subjects (such as “Ballet”), but with a unique spin to attract the attention of students (such as “Disney Princess Ballet for Toddlers with Music from Frozen”). Your success as a teacher is ultimately determined by your ability to create exciting classes that students want to take!
• If you're a business, you may even want to consider changing the framing of your existing activity to sound enticing to this new audience. (For example, if you call intermediate courses "superstar" courses on your own site, you may want to adjust the activity title to include "intermediate" on KidPass to be understandable to those unfamiliar with your business.

Lesson 4: Activity Size & Age Ranges

• Most parents use KidPass for interactive group activities in online and in-person formats. Group activities are most popular with teachers, as well, and offer higher earnings potential (since multiple students can enroll in the class at the same time!).
• Additionally, many teachers offer private tutoring, private music instruction or pre-recorded video classes, and many businesses offer tickets or reservations to their weekend family experiences such as museums, performances, and open play spaces.
• You can choose to offer any activity in a variety of formats/durations: single-session drop-in classes, weekly recurring ongoing classes, and multi-session semester or camp courses.
• In terms of age ranges: KidPass offers activities for kids of all ages and their families. That said, classes for children between the ages of 0-5 years old are often the most popular, followed by classes for children ages 6-11 years old.

Lesson 5: Flexibility & income

You set your own prices to charge parents for your activities. Many online classes on KidPass range from $5 to $15 per student for a 30 minute activity, and in-person classes vary based on location/event type but can be up to $50 per half an hour. The more students you have in a class, the more you can earn.

KidPass charges a referral fee based on the type of activity. Please refer to our Partner Agreement for more details. Partners are paid monthly by the 15th of each month for the previous month’s bookings.

Many of our independent teachers typically build up their business on KidPass over time by starting with lower prices to attract new students, and increasing prices over time as they get busier. For new teachers, we also encourage them to regularly offer demo classes, so that parents can try out a class (much like the common practice of offering an open house or free introductory classes).

Teachers and businesses on KidPass are treated as independent contractors and have autonomy over their schedules, offerings, and pricing.

Lesson 6: Our online teaching platform

Should you choose to offer online classes on KidPass: online classes take place through the KidPass Digital Platform, which integrates Zoom. When you create your classes on the KidPass Partner Dashboard, we automatically create the hosting link for the class—both you and the families who book your class will receive the link and be able to log in straight from your KidPass Dashboards. All online classes using the KidPass Digital Platform are automatically recorded for security purposes.